Hurricane Harvey is one of the greatest natural disasters to strike the United States in recent times. This tragedy left many companies silent unaware of how to respond. However, one firm in Dallas called Stream Energy decided to be different from the rest. Stream Energy funded the hurricane’s victims, and this greatly helped them to recover from the enormous losses that they had suffered. Onlookers hailed the firm’s reactiveness to this disaster as it was one of the first companies to show such commitment to helping the victims.
This is not the first time that Stream Energy has got involved in philanthropic work. Recently, the firm created a foundation called Stream Cares. The foundation was made to ensure that the company’s giving activities are streamlined. Their target is Texas although there are plans to extend their target areas to other places in the future. Stream Energy has been in philanthropy for more than twelve years, and the firm doesn’t seem to be slowing anytime soon.
By showing commitment towards helping the hurricane victims, Stream Energy gave a perfected example of how firms can positively impact the community where they are situated. Philanthropy is one of the ways through which corporates can market their firms without advertising using the conventional techniques.
Stream’s move to create a separate wing that deals with philanthropy have not been the norm with most companies in the past. Such a move comes with a load of numerous advantages to the company involved. The primary one is that the company gives back to the community. The other advantage is that the company gets the love of the community. The benefits of giving are innumerable, and firms should incorporate it into their operations.
Most United States corporate firms have been very active in recent times in giving. In 2006, almost $19 billion was given out to charity.